Keeping track of your kid's food is getting easier.

With the constant need of snacks, pouches, bottles of milk and fresh baby foods sending you in and out of the fridge, Ovie LightTags are here to help you know exactly what to use (or freeze) before it goes bad.

Shop LightTags

It's as easy as

  • 1. Click the button

    Push the LightTag button one time for each day you want to track.

  • 2. Open the fridge

    LightTags work with smart sensors to light up and get your attention when you open the fridge.

  • 3. Know what to grab

    Simple color coding makes it easy. Yellow means it's in the 24 hours so use that one first.

Perfect for purees

When baby is trying new foods and still deciding what she likes, LightTags help you know which containers are open and still good to eat so it's easy to see when you open the fridge.

Simply push the Ovie button once per day the food will stay good and we'll track from there.

Photo of 4 expressed milk bottles on shelf in fridge with Ovie LightTags on top of lids. One of the bottles has a lit yellow LightTag  and a graphic on the image has an emoji hand pointing to the yellow light tag saying "pick me"

Let the lights guide you

Stick a LightTag on top of a freshly pumped bottle & push the button 4 times (for 4 days). The timer is set and you can forget can stop stressing about

Open the fridge and grab any milk with a teal or yellow light and you'll know it's still good to go.

No need for first-in-first-out. When the light is yellow, you are within the last 24 hours of time, so you can prioritze without the hassle.

"The yellow are for you"

Great for helping your littles with independence, Ovie LightTags are an easy shorthand for your family to know what's good for them to grab.

LightTags turn yellow in the last day of tracking, so push the button once to tag today's snacks


Ovie's Smart Light System

  • Stylized mostly-teal image focused on jar with Ovie LightTag on top lit up teal


    When your LightTag is set and the light ring is teal, you have more than 24 hours left in the tracking window.

  • Stylized mostly-teal image focused on jar with Ovie LightTag on top lit up yellow


    When your light ring turns yellow, you are in the last 24 hours of tracking. Eat this one next!

  • Stylized mostly-teal image focused on jar with Ovie LightTag on top lit up red


    If the light ring turns red, it means we're done tracking. It's likely not okay to eat now.

What customers are saying

Our kids don't always eat food the first time we serve it so we love that LightTags are a great reminder to eat the food we've already made.

Neil H.

Now I don't have to ask my mom what I can have in the fridge. If it's green or yellow, I know it's okay to eat.

Finley K.