Eat your food before it goes bad.


Introducing Smarterware by Ovie


The average American throws away 40% of the food they bring home.

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This is a SmartTag

The heart of Ovie. It's removable, waterproof, and it has a light ring to help you quickly know the state of your food.



Smart can be simple.

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Press the button on your SmartTag.


Tell Alexa what you're saving.


Ovie does the rest.


Open your fridge and know.

When you open your fridge, you will see your SmartTags glowing green, yellow, or red.  This helps you quickly identify the state of your food and prioritize what needs to be eaten first.  

But not only you, anyone who might open your fridge can see what's good to eat.



Get notified at the right time. 

When the time is right, Ovie sends a notification to your phone to make sure you don’t forget the food you’ve saved. One notification will help you know all of the food in your fridge that needs to be checked in on, and you’ll have plenty of time to make sure it doesn’t go to waste.



Use more of your food. Eat more meals at home.

When Ovie reminds you about all of the great food in your fridge, we don’t stop there. Imagine getting an inspiring recipe curated just for you based on the food that needs to be eaten first. About 50% of meals are eaten outside of the home. This wastes a lot of money and isn’t as healthy as eating at home. We get it - life is busy and deciding what to eat can be a challenge. But for most of us, dinner is already in the fridge. Ovie will help you find it.

Be the first to get Ovie Smarterware

coming soon to Kickstarter - sign up here to be the first to know when

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Tag what you want. Finish what you love.

Whether you’re a take out afficionado or a fresh food fanatic, Ovie will help you to use all of your food and waste none.



Change your habits. Reduce your impact


Ovie was founded with a clear goal: reduce food waste.

Americans waste 31 million pounds of food every year costing families around $2,000 and wasting precious environmental resources.  We created Ovie Smarterware to help solve this problem.



Eating the food we already have is just one piece of the puzzle to reducing food waste.  A lot of organizations are working to make an impact on this and we're excited about that.  Ovie is a member of Pledge 1% - we've committed to give 1% of our profits and our time to combatting food waste and food insecurity around the world.

What people are saying.

Contact Ovie

To learn more about Ovie, Smarterware and our Kickstarter, please fill in your info and submit the contact form.

We'll be in touch!

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