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Tag the food you love so you can actually eat it.

Whether you’re a take out afficionado or a fresh food fanatic, Ovie will help you to use all of your food and waste none.



The average American throws away 40% of the food they bring home.

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This is a SmartTag

The heart of Ovie. It's removable, waterproof, and it has a light ring to help you quickly know the state of your food.



Smart can be simple.

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Step 1: Press the button on your SmartTag.


Step 2: Tell smart home device what you're saving.

Step 3: Ovie does the rest.


Be the first to get Ovie Smarterware

coming soon to Kickstarter - Sign up here to be the first to know when

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Open your fridge and know.

When you open your fridge, you will see your SmartTags glowing green, yellow, or red.  This helps you quickly identify the state of your food and prioritize what needs to be eaten first.  

But not only you, anyone who might open your fridge can see what's good to eat.



Get notified at the right time. 

Notifications sent to your phone will help you know all of the food in your fridge that needs to be checked.  Ovie only sends  notifications to your phone once a day and only at the time you choose, so no information overload.



Use more of your food. Eat more meals at home.

About 50% of meals are eaten outside of the home. This wastes money and isn’t as healthy as eating home cooked meals. We get it--life is busy, and making dinner can be challenging. But for most of us, dinner is already in the fridge. With timely left-over reminders and inspiring recipe suggestions (using ingredients we know you already have!), Ovie helps you find it.

Be the first to get Ovie Smarterware

coming soon to Kickstarter - Sign up here to be the first to know when

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See how we do it.

check out the video below.


Change your habits. Reduce your footprint.


Ovie was founded with a clear goal: reduce food waste.

Americans waste 31 million pounds of food every year costing families around $2,000 and wasting precious environmental resources.  We created Ovie Smarterware to help solve this problem.

Eating the food we already have is just one piece of the puzzle to reducing food waste.  A lot of organizations are working to make an impact on this and we're excited about that.  Ovie is a member of Pledge 1% - we've committed to give 1% of our profits and our time to combatting food waste and food insecurity around the world.

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